We think managing and optimizing software asset utilization (SAM) is underappreciated. First – it’s hard to do. Second – measuring the value of the asset is difficult and varies by who wants the data and what the context is. Third – software is kind of ephemeral – especially as we transition from downloaded or server based software to SaaS and mobile. Fourth – we think measuring the usage is just as important as where the asset resides. So we’ve started this blog to provide our sometimes biased and sometimes wide-eyed perspective on software usage. Truth in advertising, we have a software service we believe is the next generation platform for usage tracking. And we believe our application gives us a unique vantage point from which we’ll provide thoughts going forward.
We look forward to the journey and invite you to share your thoughts with us.